Salary: From £35,000 per annum dependent on experience
Hours: Monday - Friday 9.00am - 5.00pm
Our client, based in Bournemouth, has an exciting opportunity for a Digital Analyst to join their Digital Marketing team.
Positioned within the Digital Performance Marketing team, the successful candidate will work closely with our clients UI/UX experts, Digital Designer and Digital Journey Manager, turning analytics insights into tangible journey improvements.
You will be responsible for delivering, reporting, analysis and insight on all our digital journeys. You will play a pivotal role in identifying opportunities to optimise our customer journeys and drive commercial and customer benefit. You will be a digital analytics lead for the business, accountable for maintaining the accuracy of the data in our digital analytics platforms and tagging solutions.
Analysing digital data sources such as Google Analytics and Sessioncam to produce commercially focused optimisation recommendations for our clients digital journeys
Designing, building and deploying reports, dashboards and analytical solutions using best practise design and visualisation techniques
Supporting the Digital Marketing team in the measurement of digital media campaign performance and making data led recommendations
Assisting with deployment and leading on measurement and reporting for all MVT optimisation activity
Ensuring the accuracy of the analytics and tagging solutions and identifying opportunities for improvements
Managing relationships with digital media partners and presenting opportunities to establish new relationships.
In order to be successful in this Digital Analyst role, you will need to have the following:
An undergraduate degree in a numerate or business discipline
Extensive experience using web analytics platforms such as Google Analytics, Adobe Analytics, Sessioncam
Expertise in building dashboards and data visualisations through, but not limited to, Excel, Google Data Studio, Tableau, Power BI
Experience of MVT optimisation and tools such as VWO and Google Optimise
Excellent interpersonal and communication skills, able to build productive relationships both internally and externally
Highly commercial outlook with exceptional problem solving, analytical and numerical skills
Be a self-starter and team player, with ability to work autonomously and prioritise efforts on the things that matter most for customers and our business
Experience with Tag Management using Tag Manager tools (desirable)
Experience working in agile environments and use of appropriate tools (desirable)
Experience in Financial Services (desirable)
In return for your hard work and commitment, our client offers fantastic benefits, including but not limited to:
Remote working environment, meaning you can choose to work from home 60% of the time.
A competitive pension for which our client will pay twice the amount.
Generous amount of holidays with the option to buy up to 5 additional days.
Annual Salary review.
Discretionary annual bonus based on personal and company performance.
Life assurance of 4 x salary with the option to flex up.
Flexible benefits package (private medical insurance, health and dental plans, free life assurance policy, discounted gym membership, cycle to work scheme as well as discounts with a wide range of retailers through our partner (url removed)).
Support groups- well-being activities, yoga, mindfulness sessions, Sports and Social Club events and more.
So if you are keen to play a fundamental role within the Digital Analysis function of a highly successful financial services business, apply today